As we learn about what truly embodies wellness we see a shift in demand, buyers and renters are looking for ways to improve quality of life, sellers & developers have an opportunity to get ahead by creating non-toxic environments that immerse travelers into experiences in collaboration with the local community. This shift calls for nature to be at the forefront, both science & psychology have demonstrated that being in contact with nature, eating farm to table as well as incorporating movement in shared community settings are some of the most beneficial wellness experiences we can have. Costa Rica is already known for it's Pura Vida way of life where simplicity, community and close contact with nature are part of daily life. What does this have to do with Real Estate? Absolutely everything, sales and rentals (ultimately travelers) are the driving force behind the buyers ability to invest wisely as the market fluctuates, as travelers demands change inevitably so does the Real Estate market.
Surf Synergy here is Jaco is an excellent example of foresight in the market, they have successfully incorporated wellness, nature & local community at the heart of their business creating a recipe for success as evidenced in their recent mentions by Travel & Leisure, voted Best Destination Spa in the World in 2025 as well as (for the second time) being selected by Oprah Daily as one of the top 30 Beach Resorts that will reset your mind & body. (Learn more about surf synergy here: https://www.surfsynergy.com/ )
Conde Nast Traveller states it best "Wellness tourism is one of the fastest-growing segments of travel, predicted to reach over $1.4 Trillion by 2027". Whether travelling for business or pleasure, wellness minded hotels & retreats are taking note and going back to basics offering more opportunities for travelers to disconnect from devices and reconnect with nature, community & themselves. (Article here: https://www.cntravellerme.com/story/wellness-travel-trends-2026 )
